Do It Through An App!

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Do It Through An App!

Do It Through An App!

By Ankit Shukla

The increasingly popular trend of smartphones which caught pace in the last five years has led to many drastic changes in how businesses are run. Before the onset of this popular trend, businesses had just started to go online through offering services over the Internet. This opened up a whole new horizon for marketing and customer base, which helped businesses boost revenue.

With introduction of yet another platform of smartphones, which was much more accessible and penetrated far and wide (even the remote areas), the prospect of getting business increased manifold. Companies utilized their information technology assets to develop a “user interface” (which we now know as “app” or “application”) which could be carried on such operating systems and offer services of the company through smartphones.

This was the trigger for the establishment of the industry of custom web application development. Mobile app development companies came into being, offering all sorts of services. Some of these included android apps development for other companies, or development of games and entertainment apps. These companies are in popular demand today because of the existence of so many different operating systems which require a different approach towards app development (the most popular ones being Android, iOS, Blackberry OS, etc.).

All the businesses want to shift bases to the smartphone network, for which they need to outsource the application development to the experts. Now, this mode of business has become so popular that people have begun to order their pizzas over an app. From groceries to bill payments, ticketing systems to reservations – everything is available in the app market.

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